A student of mine just drew my attention to the Pennsylvania Voter ID Handout, which appears to be aimed at educating voters about the new voter ID law.
Two things occur to me.
First, the second page is a visual mess.
Second, the language describing the requirements of the bill is not exactly aimed at voters who may have low levels of education — precisely those voters who are likely to lack the correct ID in the first place. When I run the text through a Flesch-Kincaid readability calculator, it comes back with a 16th grade reading level (i.e., college graduate). The readability score (20) means its “very difficult to read” under this metric.
Are there better designed and/or more readable notifications out there, for the new Pennsylvania law? I would be happy to post examples.